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Why, if you could hire her, your charity should crave Lisa Sargent to advise you on donor comms

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L-r, the MQI team goes audience crazy: Sandie Collette (designer), Lisa Sargent (writer/strategist), Denisa Casement (director of development/strategist) LAST ISSUE, a reader asked me to comment on this dispute: Recently I heard a webinar by Lynne Wester where she vehemently defended the idea that a true donor thank you cannot include an ask, even a […]

Here’s the weird thing about capital campaigns and their case statements…

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Your university, hospital or other charity spends all this time and money on a case for support. Months of C-level and board work go into the development of that case—and sometimes years of strategic planning. Committee review of the case hurts worse than lunchtime at a school of piranha. Yet … still … miraculously, eventually […]