http://www.aherncomm.com/ Thu, 17 May 2012 13:10:17 -0400 http://backend.userland.com/rss092 As promised, here's the show, in PDF form. It's about the most profitable ways you can invest your time, in donor communications anyway. Click here. Tom<A2Bmail@nospam.com> http://www.aherncomm.com/news.php?e_LANQRYitem.194.1 Keep Your Donors makes it small dent in the universe. Published 2008. The latest royalty statement arrived today. Simone and I each got a check for ab Tom<A2Bmail@nospam.com> http://www.aherncomm.com/news.php?e_LANQRYitem.193.1 I am || you are a solar system. Orbiting: Planet Facebook, Planet YouTube, Planet LinkedIn, Planet Pininterest. Tom<A2Bmail@nospam.com> http://www.aherncomm.com/news.php?e_LANQRYitem.192.1 The Gamm Theatre is a small operation with an outsized reputation for extraordinary art. It's annual fund appeal is a nicely crafted piece of work you Tom<A2Bmail@nospam.com> http://www.aherncomm.com/news.php?e_LANQRYitem.191.1 Here. Tom<A2Bmail@nospam.com> http://www.aherncomm.com/news.php?e_LANQRYitem.190.1 "Hello, Tom - my hero. When my clients get rowdy, I smack them over the head with a copy of Keep Your Donors. Works every time." Know Alisa Smallwood. Tom<A2Bmail@nospam.com> http://www.aherncomm.com/news.php?e_LANQRYitem.189.1 Greenpeace has declared an interest in pursuing increased donor-centricity. In honor of their outstanding work through the years, I delivered a compli Tom<A2Bmail@nospam.com> http://www.aherncomm.com/news.php?e_LANQRYitem.188.1 For a 3-hour training session called Love Thy Reader: The Science & Secrets Behind Highly Effective Donor Communications, presented in San Francis Tom<A2Bmail@nospam.com> http://www.aherncomm.com/news.php?e_LANQRYitem.186.1 "Thank you for coming and presenting to our team. It was hugely successful for all of us. The buzz around the office is fantastic. Within an hour of Tom<A2Bmail@nospam.com> http://www.aherncomm.com/news.php?e_LANQRYitem.185.1 "Wow, I can’t tell you how much this specific, thoughtful feedback means to us. (Actually I just did!) You’ve confirmed a number of things I suspe Tom<A2Bmail@nospam.com> http://www.aherncomm.com/news.php?e_LANQRYitem.184.1 Look. Tom<A2Bmail@nospam.com> http://www.aherncomm.com/news.php?e_LANQRYitem.183.1 "Your presentation was by far the best of the conference. I plan to incorporate all your brilliant ideas starting this week!" She was talking about m Tom<A2Bmail@nospam.com> http://www.aherncomm.com/news.php?e_LANQRYitem.182.1 The list: see for yourself. New Canadians like Jon Duschinsky (formerly of the UK and France; I've lunched with Jon in Paris) did quite well: #1. Brit Tom<A2Bmail@nospam.com> http://www.aherncomm.com/news.php?e_LANQRYitem.181.1 An annual report devised by one of North America's finest, most donor-centred creative teams, Agents of Good. Judge the evidence for yourself. Tom<A2Bmail@nospam.com> http://www.aherncomm.com/news.php?e_LANQRYitem.180.1 The Fresh Start Recovery Centre in Calgary wanted a "brutal" appraisal. How's this for brutal? "What a wonderful case!" Tom<A2Bmail@nospam.com> http://www.aherncomm.com/news.php?e_LANQRYitem.179.1 It's a PDF. It can sit on your computer desktop for easy reference. It's a compendium of best practices for your appeals, newsletters, cases, annual r Tom<A2Bmail@nospam.com> http://www.aherncomm.com/news.php?e_LANQRYitem.178.1 Martie K. writes, "On another note, I am happy to tell you that I received one $1K gift and one $2K gift from my end-of-year appeal letter -- done the Tom<A2Bmail@nospam.com> http://www.aherncomm.com/news.php?e_LANQRYitem.177.1 Once upon a time, in Seattle, a small rebel force of direct mail fundraisers set out to challenge accepted wisdom and find out exactly how donor newsl Tom<A2Bmail@nospam.com> http://www.aherncomm.com/news.php?e_LANQRYitem.176.1 Pity the trees that died in the pursuit of lackluster results. Vendor-generated planned giving newsletters are well intentioned. But they are so wrong Tom<A2Bmail@nospam.com> http://www.aherncomm.com/news.php?e_LANQRYitem.175.1 Hoping you'll offend no one in your direct mail? Wrong star to wish on. You know what? Complaints from donors are a good thing ... for all sorts of re Tom<A2Bmail@nospam.com> http://www.aherncomm.com/news.php?e_LANQRYitem.174.1