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Tom Ahern Communications

Your Ahern Newsletter

 

“I absolutely LOVED your last newsletter! It’s EXACTLY what I needed. You are brilliant. Thanks a million, Tom.”

— Julie C., international copywriter, 2022

 
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Your elevator pitch, only better
Your elevator pitch, only better

Your elevator pitch: 1 floor ... or more?

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Julie CooperAugust 25, 2022
10 nuggets of happiness, just for fundraisers
10 nuggets of happiness, just for fundraisers

10 (OK, 5 immediate) nuggets of happiness for you, fundraiser

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Julie CooperAugust 15, 2022
Anthropomorphism? Suspect ... or secret sauce?
Anthropomorphism? Suspect ... or secret sauce?

Should puppies and kittens have voice balloons?

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Julie CooperAugust 2, 2022
Are your comms "age appropriate"?
Are your comms "age appropriate"?

ARE you inviting a NO (instead of YES)?

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Julie CooperJuly 21, 2022
Your questions are? We’ve got videos
Your questions are? We’ve got videos

“All Questions answered” becomes a huge hit. Check out the video answers!

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Andrea HopkinsJuly 5, 2022
Feelings precede giving: Case study
Feelings precede giving: Case study

Because feelings trigger more support, as neuroscience teaches.

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Andrea HopkinsJune 21, 2022
Want to increase giving? Just keep doing what you’re doing.... (NO!) ....
Want to increase giving? Just keep doing what you’re doing.... (NO!) ....

John Lepp’s revolutionary book takes a fresh look at pretty much every weary fundraising assumption.

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Andrea HopkinsMay 25, 2022
Passing the 3-second test
Passing the 3-second test

In 3 seconds, you can win me....

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Julie CooperMay 8, 2022
“Shiny New Thing” conference tempting you?
“Shiny New Thing” conference tempting you?

What happens to "career knowledge" when good practitioners age out of their peer group....

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Andrea HopkinsMay 5, 2022
2 rules changed my career contentment
2 rules changed my career contentment

Surviving the grind… Fundraising is as real as it gets. I didn’t always have a dreamy client list.

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Andrea HopkinsApril 8, 2022
Wondering what to do in digital?

Digital coms for the org getting started

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Andrea HopkinsMarch 29, 2022
How best to help Ukraine

The amazing Amy offers you and me great advice...

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Andrea HopkinsMarch 24, 2022
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